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We have written all these topics to help you further understand the Invention Process and what you can do to reduce mistake and keep costs low.

July 13, 2015

Disadvantages of Product Branding

To ensure your product brand stays in the public eye it needs constant media, graphics design and marketing costs thrown at it. Marketing and advertising can prove to be costly let alone developing your brand, business cards, letter heads etc. An important thing to note is that the cost to change your brand, or introduce it once your product is already selling, can prove to be a costly exercise. If your brand is to be applied to your product in the form of a sticker or emboss, then you need to pay to change dies or get new graphics designed. People need to see your […]
July 13, 2012

QR Code and why you need one

QR Code stands for Quick Response Code and was commonly used in Japan. We are starting to see more and more QR codes on websites, new products, billboards and other advertising but what exactly are they and how can they help you. Basically you need a application on your mobile phone which is free and once you have it you can take a photo of a QR Code and this will tell you more about the product, perhaps a location, a price and even a website. It saves you the time to search on the internet and gives you the information when […]